How to build multiple streams of income out of your passions and find a provision in your purpose using your skills and digital strategies
How to build multiple streams of income out of your passions and find a provision in your purpose using your skills and digital strategies
I am a blogger and am aware that there are countless options be a success using strategic marketing by creating and distributing digital contents to promote blogs as well as using one or more forms of electronic media. You would do well by utilizing the best promotional efforts like electronic billboards, Internet, mobile phones and social media to include digital, radio and television channels to bring your blog to the optimum level. I have noticed that there are many transformations happening in digital marketing; as AI (Artificial Intelligence), VR (Virtual reality) and AR (Augmented Reality).
Here are stories to inspire you that blogs could be
a great success using digital strategies
✅ Tavi Gevinson 17
Tavi was discovered at the age of 12 while blogging about fashion on her Style Rookie website, Today, she has launched a print magazine and writes about feminist issues; and has also been featured in the respected Forbes.
✅ Dallas Pets Alive
To increase their chances of adoption, they named their shelter dogs after the most trending topics; pooches were named from Obamacare to Kim Kardashian’s Butt. Traffic grew to its website by 98% and increased adoptions by 200%.
✅ Domino’s
Domino wants to make ordering pizza easy so customers can request delivery of their favorite pizza by tweeting to the @Dominos Twitter account. The Domino’s order system based on tweet earned media coverage for Domino from USA Today, Forbes, and Good Morning America!
Blogging and digital marketing online business
Being a blogger, I want to use digital marketing strategy as essential and integral part of my business to build multiple streams of income. Consider the many online resources of digital marketing available as Social Media that stands as an independent online community for professionals in advertisement, marketing, PR and prime marketing resource destination. And there are other resources you can use like Jeffalytics, Trendspottr and ArtDriver to name a few.
Apps too will facilitate your work using the Free Android Perch that gives you a total view of all social mentions your blog receives and Google AdWords that use proper keywords to bring huge per click traffic. Don’t forget to consider using Buffer, Hootsuite and HubSpot as cloud-based social-media as they are useful in monitoring and posting services with free apps.
I also use Bots are the best invention to automate some part of digital communication with Chabot that is designed to simulate human conversation with users, especially over the Internet that is assured by Statsbot to get you from Point A to Point B based on the goals you set.
Consider the vital role of Autopilot for blog post publishing to get a good ranking in the search engines; so you need to post new and high quality content onto your website and at regular basis autopilot the task
Do you realize the link building plays a key role as one best tactic in search engine optimization (SEO) Google will know if the link you are building in the site is of quality resource worthy of citation with many backlinks and earn higher ranking.
Monetize your You Tube to get several online income streams
- Earn money as vlogger using your YouTube
Create great content so people are coming back/listening/reading/watching you for a long time. To entertain or to inform or both are the goals of great content as well as providing valuable to something and receiving more values in return. Build your brand to make people remember you easily. This is a good way of reminding them of you as publisher of the last awesome video that they en joyed so much that they will anticipate watching the next one.
- Making money with Google AdSense
By allowing advertisements on your YouTube channel’s content, you can make some income in vlogging by allowing advertisements on your YouTube channel’s content. After creating your AdSense account, proceed to the monetization page of your YouTube and press button on the “Enable My Account”. Ads on your videos will be placed by Google or placed next to them based on your preferable settings with your You Tube linked to your AdSense accounts that will begin getting payments for every single each engagement; the more people are engaged in your site, the more money will be brought in.
- Be an Affiliate Marketer
You don’t have to make your own product but simply find someone else’s product that fulfills what your following wants. With each sale, you make a commission as an affiliate.
- Entry level EBook
When the time comes to offer your first original product, you can use an e-book as the easy place to start. Create a 30-40 page document that provides your market with a step-by-step system in a PDF file.
- Coaching course
The idea is to guide an exclusive group of high-paying customers through an entire system to get a desired result at the end (e.g. launching a new business, writing a book, building a classic car, etc.)
- Earn money as vlogger using your YouTube
Create great content so people are coming back/listening/reading/watching you for a long time. To entertain or to inform or both are the goals of great content as well as providing valuable to something and receiving more values in return. Build your brand to make people remember you easily. This is a good way of reminding them of you as publisher of the last awesome video that they en joyed so much that they will anticipate watching the next one.
- Making money with Google AdSense
By allowing advertisements on your YouTube channel’s content, you can make some income in vlogging by allowing advertisements on your YouTube channel’s content. After creating your AdSense account, proceed to the monetization page of your YouTube and press button on the “Enable My Account”. Ads on your videos will be placed by Google or placed next to them based on your preferable settings with your You Tube linked to your AdSense accounts that will begin getting payments for every single each engagement; the more people are engaged in your site, the more money will be brought in.
- Be an Affiliate Marketer
You don’t have to make your own product but simply find someone else’s product that fulfills what your following wants. With each sale, you make a commission as an affiliate.
- Entry level EBook
When the time comes to offer your first original product, you can use an e-book as the easy place to start. Create a 30-40 page document that provides your market with a step-by-step system in a PDF file.
- Coaching course
The idea is to guide an exclusive group of high-paying customers through an entire system to get a desired result at the end (e.g. launching a new business, writing a book, building a classic car, etc.)
Collaborating with programs to get more followers:
By collaboration with previously established programs, you are able to reach new market and gain greater distribution.
To drive more sales, you need discount codes and affiliate marketing to convert leads into paying customers, structure a strong incentive to purchase through unique discount offering that is too good to refuse and create a unique discount code for each of your collaborating influencers. A great way to collaborate with an influencer is to be more focused on brand awareness by competition and giveaway. Be more creative, especially with the entry requirements to get your target market. PR stunts can be an enormous win if it is done properly. Create a hype and FOMO (fear of missing out), so think well of a concept and how influencers can be used to elevate the initiative.
Here are excellent opportunities you can explore:
- Fashion industry
Digital marketing changes the way fashion industry does business: online shopping is great when it complements fashion and it is certain that users also prefer a real time, personal experience. Fashionistas are turning to the internet as a way to research brands before they buy so that the online experience plays a huge role in the decision making process.
- Beauty Industry
Successful strategies have been proven by the beauty sector to attract and retain customers like using augmented reality to discover beauty products and virtual reality to enhance inefficiencies of companies. Video is a powerful tool to increase product sales. According to Google, they have seen a 70% increase in ad recall and a 26% rise in product awareness.
- Bloggers
Blogs are ultimate ways to form important and interesting contents for clients. Sharing blogs with customers through emails and social media help the brands to remain in the customer’s mind where it stays fresh until they are ready to buy. Creating a blog for a fashion industry that is just like an elegant fashion magazine is highly recommended to boost sales.
- Influencers programs
Using influencers as part of your digital marketing strategy can help you reach new consumers and increase brand awareness via a familiar and trusted source. The more people are talking about you online, the better the chances of your website getting discovered. Influencers can either be considered macro or micro influencers, depending on the size of their following as well as the quality of their content and the loyalty of their followers.
- Brand ambassadors
Tools are used to create a double opt-in to boost low open rates, to simplify HTML and to send emails through double opt-in tactics. Get cellphone numbers as some consumers do not pay attention emails far more than ignoring text messages. With a light touch, these messages have a far greater impact than comparable mails. To be well-remembered by customers after transaction, invite them to join your ambassador program. Time your messages to give people a chance to use the product or service, hitting them at the height of their interest to boost the chance of securing a new ambassador.
Interesting topics to write about
Writing good blogs is one good option to be on top. You can write about interesting topics as music/ travel, food, lifestyle as beauty, fashion, design, etc. ; politics (as Brexit, Elections, etc.) or technology about outer space, SEO. Instead of basing your writing on what is popular, you should find out what you want to write about first and then identify the best audience for it. Then, just go with it.
Story telling brings your blog to the next level
Everybody loves a story that can be motivated into action. A story can cause outrage or empathy. You can find using story telling a good strategy in your content marketing to connect your brand with your audience. Then use this strategy if it works well with you at least it is an innovation. Either way, tell a good story, and your followers will grow as good story markets itself.
In conclusion: There are loads of possibilities to be a successful blogger using strategic marketing by creating and distributing contents that are consistent, relevant and valuable to attract as well as retain a defined and clear audience with the goal of driving customers to actions that bring profits. You can build multiple streams of income out of your passions and find a provision in your purpose using your skills and digital strategies.